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Published by JPE Advertising
Volume 2 - Issue 29 - Tuesday, Sep 12, 2006
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Greetings
From The WebPro Times Ezine
Welcome to The WebPro Times. The ezine where business people, opportunity seekers,
entrepreneurs and professional marketers meet every week.
Delivered Mondays
VOLUME 2 - ISSUE 29 |
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Editors
Article
Power-Packed Marketing Strategy of
the week...
Make Your Advertising Work For YOU...
Copyright 2006, Phil Basten, JPE Advertising
This week we continue our series, Power Packed Marketing Strategy of the Week.
I call this advertising method - "Cash-Smart."
When you buy advertising for any product, service or opportunity you are usually buying a
one shot deal.
If the ad is good, the site copy is strong, it converts well, and the navigation and
ordering process is seamless - minimum actions required, then the chances of your ad doing
well are increased.
But it is still a one shot deal...
The ad works or it doesn't, right?
Here's a another way you can approach your advertising that will...
(a) help you maximise your profits from any ad run you purchase
(b) help you build your business at lightening speed and...
(c) help you increase your sales and signups ratio for any program.
Don't try to sell anything!
Now I know what you're thinking...
"You're nuts! You can't really expect me to spend money on advertising and not sell
anything. I'd just be throwing money down the drain."
Hear me out for a minute.
What I'm about to show you could literally change your business and turn it into a
profit-generating powerhouse.
Instead of trying to sell something, what if you did this ...?
You package together a powerful free gift and use it as an incentive to get people to
signup to your free optin list instead.
Here's what happens...
You capture the prospects email address and then...
(a) You have multiple chances to sell them your product.
(b) You can sell them other services and opportunities.
(c) You can build a relationship with your members.
They are yours to email as long as you can find a way to keep them on your list.
If you give them...
(a) Regular free incentives.
(b) Lot's of practical information
(c) Genuinely help them succeed
(d) Run member loyalty programs
You will keep them on your list much longer and they could be worth a small fortune to
you.
Just a few customers from your new list could earn you thousands of dollars each.
I call this technique, "Cash-Smart" and its a great way to stretch your
advertising dollars and make your advertising really work for you.
All experts agree...
If you want to make serious money on the net you MUST have your own list. As Joel
Christopher says, "He who owns the list, makes the rules."
If you use this technique in conjunction with your normal advertising you will give
yourself a better than average chance of succeeding.
We use both methods.
Here's how you make this technique really work for you...
1. You need to have a lead capture page.
You'll need a web site hosting company to host this page for you. If you don't have a web
site hosting company you can get a great one here for just $24.95 a month.
http://www.Host4Profit.com/cgi-bin/home.cgi?40765
If you don't know how to create a lead capture page we can help you. Simply email us at mailto:jpeads4@gmail.com?subject=capture-page-quote
2. You need an auto responder.
You need to connect your lead capture page to an auto responder or list manager.
If you don't have an auto responder or a list manager you can get some good ones here.
http://www.aweber.com/?200151
http://jpeadvertising.com/psst/
3. You need to write an auto responder series.
You need to write a 5 message auto responder series that tells people about your product,
service or opportunity. It needs to capture subscriber’s attention instantly, build
suspense, create desire, and get your readers to take the action you want them to take.
If you don't know how to write an auto responder series, we can help with that too.
Simply email us if you are interested and we'll show you how to start radically improving
your business and cash-flow.
That's it. Now go grab yourself some free advertising
here...
http://freeaddepot.com
http://targetadsdepot.com/
Be sure to send us your testimonial so we can include it on
the sites. See how others have already done this. Take a look at how the experts do it.
Have a great week
Phil Basten
The WebPro Times
-----------------------------------------------------------------
Phil Basten is President of JPE
Advertising. Together with his
partner, Jane Mark, they have created some of the internets most
popular and innovative advertising sites and resources. Sites like
Free-Ad Depot, and Target-Ads Depot.
-----------------------------------------------------------------
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Guest
Article
Agony of Defeat
by Bob Osgoodby
Read the article here
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Contest of the Day
Last Weeks Contest Question:
In what year did Labor Day in the US start?
Answer:
Labor Day grew out of a celebration and parade in honor of the working
class by the Knights of Labor in 1882 in New York. In 1884, the Knights held a large
parade in New York City celebrating the working class. The parade was held on the first
Monday in September. The Knights passed a resolution to hold all future parades on the
same day, designated by them as Labor Day.
Congratulations to our
WINNER:
Charles Larkin - Website
This Weeks Contest Question:
In which movie did James Cagney Say "You Dirty Rat!"
This Weeks Prize:
500 ad credits at Free-Ad Depot. If you are not a member yet you can signup here free.
Send your answers to... WebPro Times Contest
Contest Rules: First correct entry received, WINS. Be sure to include
your full name and website link.
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Reach over 75,958 members. Our readers get results and you can too. Book your sponsor ad
or solo ad today! http://webprotimes.com/
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Tell us what you think of the WebPro
Times. Let us know how we can improve the ezine, plus tell us the marketing tools that are
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Bottom
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in A Lifetime Opportunity!
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business runs like a well oiled machine… "Secret Discovery: Learn How You Can Be
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Churning Out Profits in less than 15 minutes." All US businesses, sales people, small
business, home business owners, and families need these products. Resellers world-wide
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PUBLISHER DETAILS
Web Pro Times is Published by
Jane Mark & Phil Basten
JPE Advertising
Australian Office
Suite 8, 9 Holdfast Promenade,
Glenelg, South Australia
Phone: 618-8376-6086, Monday-Friday, 9am-6pm
Fax: 618-8376-6168
New York Office (we are here
now)
736 Broadway, 4th Floor, NY, NY
10003, USA
Phone: 212-475-6001, Monday-Friday, 9am-6pm EST
Fax: 212-228-3819
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